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Where is slow fashion produced in Europe?

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Slow Fashion

In a world in which fast fashion dominates the market and trends come and go at a rapid pace, a countermovement is emerging - slow fashion. But what does this term mean and where exactly is slow fashion produced in Europe? Let's take a look at how slow fashion is changing the way we produce and consume clothes and the impact this has on supply chains and carbon emissions.

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What is slow fashion?

In contrast to mass production and the short-lived trends of fast fashion, slow fashion focuses on quality, longevity and sustainability. Instead of constantly releasing new collections, slow fashion brands focus on timeless designs and high-quality materials. This often means that the garments last longer and do not have to be discarded after one season.

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Where is slow fashion produced in Europe?

Europe has a long tradition in textile production and is home to many slow fashion brands that rely on ethical and environmentally friendly production. Countries like Portugal, Italy and Spain are known for their high quality textiles and craftsmanship. These regions not only offer expertise and experience, but also proximity to markets, which shortens delivery routes and reduces CO2 emissions.

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The importance of supply chains in slow fashion

A central aspect of slow fashion is transparent and fair supply chains. In contrast to fast fashion, where exploitation and poor working conditions often prevail in production, slow fashion brands value ethical production. This means that workers receive fair wages, work in safe work environments and are treated with respect. Being close to production facilities in Europe makes it easier for brands to monitor these standards and ensure they are being met.

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CO2 emissions and slow fashion

Another important aspect of slow fashion is reducing CO2 emissions. By shortening delivery routes and avoiding mass production and overproduction, slow fashion helps reduce the fashion industry's ecological footprint. Local production in Europe also means fewer emissions from transport. In addition, many slow fashion brands rely on sustainable materials and production processes that reduce the use of chemicals and resources.

Slow fashion is more than just wearing beautiful clothes - it is a movement that is fundamentally changing the way we produce and consume fashion. By focusing on quality, ethics and environmental awareness, slow fashion helps create a more sustainable future for the fashion industry. And with Europe as a hub for slow fashion production, we can drive positive change towards a fairer and more environmentally friendly industry.